Phase 1 : Know Your Numbers – Audit & Market Revenue PotentialKnow Your Numbers: Analyze your market revenue potential, compare performance to industry benchmarks, and uncover lost income opportunities.
✅ How to assess occupancy rates, ADR (Average Daily Rate), and revenue potential in your market
✅ Tools and strategies to audit your property’s current performance and identify gaps
✅ Understanding financial KPIs that will guide your future decisions
✅ How to calculate your revenue potential based on market trends and competitor analysis
Phase 2: Crafting a Unique & Unforgettable Guest Experience
Create an Unforgettable Stay: Elevate your property with thoughtful touches that captivate guests and set you apart.
✅ How to identify and cater to your target audience (luxury, budget, family, business, etc.)
✅ The power of design, decor, and amenities to create a memorable stay.
✅ How to leverage storytelling and branding to enhance your listing’s appeal
✅ Tips to secure repeat bookings and glowing reviews
Phase 3: Marketing & Diversification – Control Your Success
Master Marketing & Growth: Boost your listing visibility, attract more bookings, and build a business beyond Airbnb and VRBO.
✅ Master the algorithms – Learn what platforms like Airbnb and VRBO prioritize in search rankings
✅ Craft compelling listings – How to write descriptions, take professional photos, and use dynamic pricing to stay competitive
✅ Leverage social media & paid ads – How to drive traffic and bookings with Instagram, Facebook, and Google Ads
✅ Build a direct booking strategy – Reduce dependence on Airbnb/VRBO and create your own independent revenue stream